India real estate skyline
India · Real Estate · Since 2018

OTP-Verified Real Estate Leads.
Built Around Your Market.

Lead Krafts uses AI-powered market intelligence, micro-market targeting and campaign optimisation to generate higher-intent OTP-verified buyer enquiries.

AI-Powered • Micro-Market Targeting • OTP-Verified Leads
OTP-verified enquiries
Verified before delivery
City & micro-market targeting
Priced on where you actually build
Delivered to your CRM
WhatsApp · Email · CRM webhook
Active MarketsDelhi NCR·Hyderabad·Bengaluru·Chennai
Why Developers Choose Us

AI Lead Qualification

AI helps assess enquiries based on location, budget and intent — OTP verification is also available as a lead-quality tier.

Transparent Pricing

No hidden charges, no lock-ins. Commercials are shared upfront and reviewed openly every quarter.

Real Buyers · Real Interest

Only serious buyers actively searching for a property in your city, price band and configuration.

Higher ROI · Better Growth

We optimise for quality over quantity — leads that convert to site visits, and site visits to bookings.

Verified Leads. Serious Buyers. Real Growth.

AI-Estimated Indicative CPL

Market-Aware
CPL Estimator.

Estimate your indicative cost per lead based on city, micro-market, property type, ticket size, lead tier and volume — under 60 seconds.

Step 01
Location
City
More Indian cities are added as market data is confirmed.
Micro-market / locality in Bengaluru
Anekal
All localities in Bengaluru
Step 02
Property type
Step 03
Configuration
Step 04
Price / buyer budget band
Step 05
Lead quantity (min. 50)
Step 06
Lead tier
Step 07
Optional — for a more tailored estimate
Stored for context only — never used to move the CPL number.
AI-Estimated Indicative CPL
₹500 – ₹820
per OTP-Verified lead · pricing rounded to nearest ₹10
Estimated cost for 200 leads
₹1,00,000 – ₹1,64,000
50 leads
₹26,000–₹43,500
100 leads
₹52,000–₹87,000
Market Demand
Medium
Competition
High
Price Positioning
Competitive
Confidence
Low
Limited market data available for this micro-market. Estimate confidence: Low.
Estimated from your city, micro-market, property type, budget band, lead tier and current market conditions.
AI-estimated indicative CPL. Actual CPL varies with campaign performance, market conditions, project positioning and audience demand.
Estimated results — not guaranteed.
Lead Krafts vs Everyone Else

The difference is measurable.

AI-powered · OTP-Verified

Lead Krafts

  • AI-based market pricing
  • Micro-market tier pricing
  • Confidence-scored estimates
  • OTP-Verified Leads
  • Fresh, exclusive leads
  • Verified past campaign data
  • AI optimization
  • Volume-based pricing
  • Dedicated account manager
Housing / MagicBricks / 99acres tier

Ordinary Providers

  • Same price for every city
  • Generic shared database
  • Old / recycled leads
Verified Campaign Results

Real, verified past performance.

These are actual completed Lead Krafts campaigns — not testimonials, not the calculator's estimates. Figures are exactly as delivered.

← Swipe to see full table →
BuilderProjectMicro-marketTypePrice BandLeadsCPLSite VisitsClosures
Roof & AssetsMultiple ProjectsSohna (Gurgaon), Delhi NCRCommercial~₹1Cr2500₹70025020
JDS GroupAero Village FarmhouseNoida Extension (Greater Noida West), Delhi NCRFarm Land (farmhouse)~₹65L1450₹45014918
Contour Builcon Pvt LtdMount AttaliaTappal, Delhi NCRPlot~₹20L1200₹37527891
Contour Builcon Pvt LtdVista FarmsTappal, Delhi NCRFarm Land~₹50L1000₹37520047
Rizvi RealtySignature Mall & FarmhouseNoida Extension (Greater Noida West), Delhi NCRApartment~₹30L1000₹30020019
Verified past campaign performance. These figures feed the AI CPL engine's historical anchors (see the calculator above) as high-confidence data points — separate from the seed model used for unclassified micro-markets.
Services

Qualified buyer enquiries,
by category.

We help real-estate businesses generate qualified buyer enquiries across every major property segment — matched to the right audience and intent signals.

Residential Buyers

Apartments, villas, plots and premium residential properties.

Commercial Buyers

Office spaces, retail and commercial properties.

Investor Enquiries

Targeted campaigns for property and land investors.

Project Launches

Generate demand for new launches, pre-launches and available inventory.

How It Works

From targeting to delivery. Four simple steps.

We help real-estate businesses generate, qualify and deliver high-intent buyer enquiries using AI-powered digital marketing.

01
TARGET

Target

Identify your ideal buyer based on location, property type, budget and intent.

02
ATTRACT

Attract

AI-powered campaigns generate relevant enquiries through digital advertising and landing pages.

03
QUALIFY

Qualify

Automatically assess enquiries using key buyer-intent signals.

04
DELIVER

Deliver

Send enquiries to your sales team through WhatsApp, CRM or your preferred workflow.

"

We don't sell leads.
We build demand.

— The Lead Krafts Promise

AI Lead Qualification

How AI helps prioritize the right enquiries.

AI helps assess enquiries based on location preference, budget, property requirement and purchase timeline — helping sales teams prioritize higher-intent opportunities.

Illustrative Example
New Buyer Enquiry

2 BHK · Hyderabad

Configuration
2 BHK
Location
Hyderabad
Budget
₹75L – ₹90L
Purchase timeline
Within 30 days
AI Lead Assessment
High Intent
Recommended Action
Prioritize follow-up

Illustrative example for demonstration purposes only — not a real customer result.

Where We Operate

4 active markets. 181+
micro-markets. One partner.

Buyer intent is hyper-local. That's why we run separate campaign machines for every micro-market — from Tappal to Gachibowli. More Indian cities are being added to the AI CPL engine as market data is confirmed.

4
Active Markets
181+
Micro-markets
5
Verified Campaigns

Delhi NCR

Tier-1
TappalSohna (Gurgaon)Noida Extension (Greater Noida West)Noida Sector 150Dwarka ExpresswayDLF Golf Course RoadSouth DelhiVasant KunjNew GurugramGhaziabad

Hyderabad

Tier-1
GachibowliFinancial DistrictKokapetKondapurNanakramgudaHITEC CityJubilee HillsBanjara HillsShadnagarNarsingi

Bengaluru

Tier-1
WhitefieldORR (Outer Ring Road)Sarjapur RoadElectronic CityHSR LayoutKoramangalaIndiranagarMarathahalliDevanahalliHebbal

Chennai

Tier-1
OMR (Old Mahabalipuram Road)VelacheryAdyarAnna NagarT NagarPorurECR (East Coast Road)SholinganallurNungambakkamPerambur
Don't see your city? We onboard new micro-markets within 14 days. Request coverage →
Built The Right Way

Right process. Right partner. Right leads.

AI Lead Qualification
Assessed by budget, intent & timeline
OTP verification available
Optional lead-quality tier
Micro-market targeting
Priced on where you actually build
Real-estate specialists
Focused only on property
The 12-Month Growth Playbook

From launch to market leadership in four phases.

A structured, phase-wise roadmap covering both traffic acquisition and sales conversion — so you know exactly what happens in month 1 vs month 12.

Site visits
Grows steadily as campaigns mature and reach expands
Cost per lead
Refined over time as targeting learns your market
Speed to first contact
Automation shortens response time
Site-visit to booking rate
Improves as qualification gets sharper
Phase 01

Ignition

Days 0 – 30
Phase KPI target
Campaigns live · speed-to-lead process & CRM integration in place
Site-visit growth

Foundation & first flywheel

  • Google Ads + Meta campaigns in your top 3 micro-markets
  • City-specific landing pages with local schema markup
  • WhatsApp click-to-chat CTAs across all pages
  • SEO audit + sitemap + Google Search Console setup
Sales conversion

Speed & structure

  • Speed-to-lead automation: first response in <60 seconds
  • BANT-based lead scoring (Budget · Authority · Need · Timeline)
  • CRM integration + call-script library live
  • Daily lead-quality feedback loop with your sales team
Phase 02

Amplification

Days 31 – 90
Phase KPI target
Expanded top-of-funnel reach · nurture sequences running
Site-visit growth

Expand the top of funnel

  • YouTube pre-roll + programmatic display retargeting
  • Content engine: 12 SEO articles/month on buyer intent keywords
  • Referral tie-ups with mortgage brokers & CA networks
  • Instagram Reels + short-form video walkthroughs
Sales conversion

Nurture what you have

  • 7-touch WhatsApp nurture sequences per persona
  • Site-visit incentives (fuel voucher · weekend transport)
  • Weekly sales coaching + recorded call reviews
  • Objection-handling playbook v1 rolled out to team
Phase 03

Scale

Days 91 – 180
Phase KPI target
Broader micro-market presence · partnership channels active
Site-visit growth

Own the micro-market

  • Preferred partnerships with Housing.com, 99acres, MagicBricks
  • Influencer + local realtor collaborations
  • Video project walkthroughs + drone tours + VR
  • Community events, weekend site fests, expo presence
Sales conversion

Compound the conversions

  • AI-powered predictive lead scoring model
  • Sales playbook v2 with battle cards for competing projects
  • Customer story library (video testimonials)
  • Dedicated NRI desk for Gulf & USA buyers
Phase 04

Compounding

Days 181 – 365
Phase KPI target
Brand-led demand generation · referral engine established
Site-visit growth

Brand becomes the moat

  • Brand-led OOH + PR in target metros
  • Referral engine: existing buyers get ₹25k for every closure
  • Broker network expansion (250+ empanelled brokers)
  • Loyalty program for repeat buyers & investors
Sales conversion

Every ₹ traced, every deal repeatable

  • Multi-touch attribution model live end-to-end
  • Cross-project upsell + inventory-swap playbook
  • Quarterly business review with C-suite
  • Sales team certification & retention programme

Ready to compress 12 months of growth into your next quarter?

Build my roadmap
How We Work

What a well-run campaign typically looks like.

A general overview of how our campaigns run — from launch through to delivery. No fabricated numbers, just the process.

Stage 01

Launch & Targeting

Campaigns launch across your chosen micro-market with creative tailored to buyer intent signals — property type, budget band and purchase timeline.

Stage 02

AI Qualification

Every enquiry is assessed against key buyer-intent signals, so your sales team knows which conversations to prioritize first.

Stage 03

Delivery & Iteration

Qualified enquiries are delivered to your CRM or WhatsApp in real time, with campaigns continuously refined using actual performance data.

Want to see how this would work for your project?

Talk to a Lead Expert
Who We Help

Built for India's
real estate growth teams.

Lead Krafts helps real-estate businesses generate qualified buyer enquiries using AI-powered digital marketing — whichever side of the business you're on.

Builders & Developers
Generate demand for projects and available inventory.
Real Estate Brokers
Build a consistent flow of buyer enquiries.
Channel Partners
Generate enquiries for specific projects and micro-markets.
Real Estate Consultants
Scale lead generation without building a large in-house marketing team.
Why Lead Krafts

Built on precision, not guesswork.

  • Precision Targeting
    Reach buyers based on location, property type, budget and intent.
  • AI Qualification
    Help sales teams prioritize higher-intent enquiries.
  • Fast Lead Delivery
    Get new enquiries into your sales workflow quickly.
  • Transparent Reporting
    Track campaign and lead performance.
  • Continuous Optimization
    Improve campaigns based on actual performance data.
Get More Qualified Leads
Real-estate strategy meeting
Real-estate demand generation
Delhi NCR · Hyderabad
How We Think About Leads

Verified buyers. Better qualification. Smarter targeting.

Real-estate demand generation works when the campaign is priced on the actual micro-market — not on a city-wide average. That's the core difference Lead Krafts brings.

— The Lead Krafts Method

OTP verification plus AI-based lead qualification compresses the gap between 'lead delivered' and 'buyer picked up the phone' — the two things sales teams actually care about.

— Why Verification Matters

Site-visit rate is the honest signal of lead quality. Everything upstream — creative, targeting, qualification — is optimised against it.

— How We Measure Success

Positioning statements. Verified client testimonials will appear here as engagements go public.

LLead Krafts
The Playbook
The 12-Month
Growth Playbook
India's real estate lead generation blueprint · 2026 edition
Free Playbook · PDF

The exact playbook we use
to 10x developer sales.

Download the full 12-month blueprint — Phase-wise strategy, KPI targets, channel mix, sales-conversion tactics. Everything we execute for our developer partners.

PDF · 6 pages · No spam. Ever.

Engagement Tiers

Three ways to work together.

We tailor commercials to your city, project mix, and monthly volume. Pick the tier that best describes where you are today — we'll take it from there.

Our Starting Point

Every engagement begins at a minimum of 50 verified leads per month.

Below this, the quality controls and dedicated attention that make Lead Krafts worth partnering with become harder to sustain.

For teams testing paid channels

Starter

From 50 leads / month

Ideal for boutique brokerages and single-project developers exploring a paid-lead engine for the first time.

  • Minimum 50 verified leads / month
  • One micro-market focus
  • Standard qualification filters
  • Email + WhatsApp lead delivery
  • Weekly performance reports
  • Onboarding in under 7 days
Request pricing
Most chosen
Most chosen · Scaling developers

Growth

200 – 1,000 leads / month

For developers running active launches across 2–3 micro-markets who want a lead machine that pays for itself.

  • Multi-market lead sourcing
  • AI-powered intent scoring
  • Native CRM integrations (LeadSquared, Zoho, Salesforce)
  • Dedicated account partner
  • Bi-weekly strategy calls
  • Site-visit incentive playbook
Request pricing
Enterprise · Pan-India programmes

Signature

1,000+ leads / month

White-glove, bespoke lead programmes for enterprise developers with multi-city, multi-project ambitions.

  • Pan-India coverage across tier-1 & tier-2
  • Full-funnel attribution dashboard
  • White-glove sales enablement
  • Priority sales enablement support
  • Quarterly business reviews with founders
  • Dedicated NRI + international desk
Talk to founders
All tiers include RERA-compliant campaigns, DPDP-safe data handling, and a 90-day performance review. Volume commitments can be adjusted month-on-month.
What Happens After You Enquire

Three simple steps between now and your first lead.

01

Discovery Call

Within 24 hours

A senior lead strategist calls you to understand your project, city, target buyer profile and lead volumes.

02

Custom Proposal

Within 48–72 hours

You receive a written proposal with channel plan and expected CPL, tailored to your project.

03

Campaign Kickoff

Within 7 days

Creatives approved, CRM integrated, campaigns live — with the first verified leads landing in your inbox by day 8.

Get Started

Ready to Build a Predictable Flow
of Buyer Enquiries?

Share a few details. A senior lead strategist will reach out within one business day with a tailored proposal for your market.

No monthly retainer, pay per verified lead
AI-assisted qualification before every delivery
Handled with applicable RERA & DPDP requirements in mind

By submitting, you agree to Lead Krafts' privacy policy. We never spam and never share your data.

Frequently Asked

The fine print.

A lead is considered qualified when the prospect has a stated budget within your target range, a purchase timeline within 6 months, and has confirmed interest in your specific project or micro-market via a live call or WhatsApp response.